With social media changing the way events happen, planners must continually think of creative and innovative ways to make their functions stand out. If one knows how to properly wield social media outlets, you can make certain your event will not only be the talk of the town-but the talk of the country.
A recent article by BizBash describes several ways to utilize social media to make your event stand out:
1.) Incentives: Many events are enticing people to tweet or post to Instagram about their event by rewarding individuals with a special code valid for event swag bags or limited edition goodies.
2.) Photos with Your Branding: Everyone loves a good photo booth or step and repeat at an event. Capitalize on this by making sure your logo or event hashtag is worked into the photo op.
3.) Gamify the Social Experience: Get people excited to post about your event or company by turning it into a game or challenge. Everyone loves a little friendly competition.
Check out the rest of the great tips, and next time you’re planning an event, big or small, follow these suggestions for creating an aggressive social media plan to ensure everyone will be talking!